Yves sisteron biography daughters
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Yves sisteron biography daughters
Upfront Ventures
Venture capital firm
Upfront Ventures, formerly known as GRP Partners, is a Santa Monica-based venture capital firm that invests in early-stage technology companies.
It is one of the largest venture capital firms in Los Angeles, with $2 billion in total raised funds.[1][2][3] Since its founding in , Upfront Ventures has invested in more than companies, with notable exits including Ulta,[4]Overture,[5]PayPal Credit,[6]TrueCar, Disney Digital Network, Kyriba,[7] and Ring.
History
Upfront Ventures was founded by Yves Sisteron, Steven Dietz and Steve Lebow in in Century City, Los Angeles under the name GRP Partners.[8]
GRP Partners was best known for investing in chain restaurants like P.
F. Chang's and Starbucks, as well as retailers like Costco and Ulta,[4] but it also invested in tech companies such as PayPal Credit, Overture, and Disney Digital Network.[5]